Confused about growth hacking and what it can do for your startup? Bozena Pieniazek of Growth Hacking Asia gives us the low down. Read entire article: Growth hacking 101 for your startup. Read More
Growth Hacking General
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Is your business website just there – or is it a real online presence? To reap the benefits of what online marketing has to offer, you need to stand out from the competition – and that means increasing your Search Engine Results Page (SERP) ranking so your products or services Read More
Growth Hacking General, SEO
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Ever wondered how search engines crawl, analyze, index, and rank pages? Columnist Jenny Halasz has created a helpful primer on the link graph to answer these questions.   Read entire article: How Search Engines Process Links. Read More
SEO
Your email list is your biggest asset! Michael Hyatt, the “intentional leadership” author has built a multimillion-dollar business on the strength of his email list (115,000 and counting). According to him and other industry experts, list building is the key to a regal online presence. But list building often annoys Read More
Email Marketing
Just about every company you talk to or read about has embraced the power of social media, particularly in recent years. Business owners and entrepreneurs have acknowledged that social media is the next big thing of the future and are quick to cash in. In essence, social media is not Read More
Social Media, Tools
Growth hacking, a marketing technique that uses creativity, analytical thinking, and social metrics to sell products and gain exposure, was pioneered by tech startups and remains ideally suited them. These are businesses, after all, that don’t necessarily have wads of cash to throw at marketing squads. However, one thing they Read More
Growth Hacking General, Tools
Content is an integral element of search engine optimization (SEO), so check out columnist Thomas Stern’s handy checklist to ensure your content reaches its full potential. Read entire article: A Content Marketer’s Guide To SEO: A Checklist. Read More
Search Engine Marketing
With the Ecommerce Foundation quoting B2C eCommerce figures of $2.2bn worldwide for 2015, it seems that if a business is not focusing efforts online then it’s falling way behind the current trend. Doing business online these days IS doing business, and the trusted means by which to measure our results is Google Analytics. Read More
Growth Hacking General
Technology and people are continuously evolving and there is a need for addressing their changing needs and demands. User Experience, or UX, is that part of a designer’s responsibility to address these changing trends in designing the internet and the way we interact with it on a daily basis. Products Read More
User Experience (UX)
Growth hacking is one of the most talked-about terms in the startup and marketing worlds. Some see it as a revolutionary way of shaping and accelerating startup growth, while others consider it a fancy word for marketing. I used to fall into the latter camp, but Neil Patel’s guide to growth Read More
Growth Hacking General